Hummer

History

Hummers were originally built by AM General Corporation, which was formerly AMC-Jeep's General Products division,^[8] in its Mishawaka, Indiana, assembly plant. They were created under a contract for the United States armed forces. The first model, the Hum-Vee, was built in a variety of military-based equipment and versions. The U.S. military, on receiving their quota, have adapted some of the vehicles, including modifications to facilitate a directional microwave crowd control beam (Active Denial System).

AM General had planned to sell a civilian version of the Hum-Vee as far back as the late 1980s.

In 1990, two matching white Hum-Vees were driven from London to Beijing over the rough roads of central Soviet Union. The Hummers made the trip with ease, for they were built to drive on off-road terrain. The highlights of this journey were broadcast in the United States on ESPN. This publicity would pale in comparison to the attention that the Hum-Vee received for its service in Operation: Desert Storm the following year. Also, a privately-owned Hum-Vee was modified into the first Snow-Vee, including the addition of caterpillar tracks, a new rear compartment and a new engine. This vehicle was designed for use in and just below the Arctic Circle, and the Antarctic.

In 1992, AM General began selling a civilian version of the M998 High Mobility Multipurpose Wheeled Vehicle (HMMWV or Hum-Vee) vehicle to the public under the brand name "Hummer".

In 1998, AM General sold the brand name to General Motors, but continued to manufacture the vehicles. GM was responsible for the marketing and distribution of all Hummers produced by AM General. Shortly thereafter, GM introduced two new homegrown models, the H2 and H3, and renamed the original vehicle H1. AM General continued to build the H1 until it was discontinued in 2006, and was contracted by GM to produce the H2. The H3 was built in Shreveport, LA alongside the Chevrolet Colorado and GMC Canyon pickups, with which it shares the GMT-355 platform (custom modified and designated GMT-345).

By 2006, the Hummer also began to be exported and sold through importers and distributors in 33 countries. On October 10, 2006, GM began producing the Hummer H3 at its Port Elizabeth plant in South Africa for international markets. The Hummers built there at first were only left-hand drive, but right-hand drive versions were added and exported to Australia and other markets.

The H2 is also assembled in Kaliningrad, Russia, by Avtotor, starting in June 2004. The plant produces a few hundred vehicles annually, and its output is limited to local consumption (five dealers in Russia).

On June 3, 2008, one day prior to GM's annual shareholder meeting, Rick Wagoner, GM's CEO at that time, said the brand was being reviewed, and had the possibility of either being sold, having the production line completely redesigned, or being discontinued. This is due to the decreasing demand for large SUVs as a result of higher oil prices. Almost immediately after the announcement, a pair of Indian automakers, including Mahindra & Mahindra, expressed interest in purchasing all or part of Hummer.

GM President Fritz Henderson stated several interested parties approached GM regarding the Hummer business. On April 5, 2009, Société de Participation Financière Eidos Canada Inc. (Eidos) made an unsolicited bid for Hummer.

Audi

Birth of company

The company traces its origins back to 1909 and August Horch. The first Audi automobile, the Audi Type A 10 / 22 hp Sport-Phaeton, was produced in 1910 in Zwickau.^[2]

In 1909, Horch was forced out of the company he had founded.^[2] He then started a new company in Zwickau and continued using the Horch brand. His former partners sued him for trademark infringement and the German Supreme Court (Reichsgericht in Berlin)^[3] finally determined that the Horch brand belonged to his former company.^[2]

August Horch was barred from using his own family name in his new car business, so he called a meeting with his best business friends, Paul and Franz Fikentscher from Zwickau. At the apartment of Franz Fikentscher they discussed how to come up with a new name for the company. During this meeting Franz's son was quietly studying Latin in a corner of the room. Several times he looked like he was on the verge of saying something but would just swallow his words and continue working, until he finally blurted out, "Father – audiatur et altera pars... wouldn't it be a good idea to call it audi instead of horch?"^[4] "Horch!" in German means "Hark!" or "hear", which is "Audi" in Latin. The idea was enthusiastically accepted by everyone attending the meeting.^[5]

Audi started with a 2,612 cc (2.6 litre) four cylinder model^{[clarification needed]} followed by a 3564 cc (3.6 L) model, as well as 4680 cc (4.7 L) and 5720 cc (5.7L) models. These cars were successful even in sporting events. The first six cylinder model,^{[clarification needed]} 4655 cc (4.7 L) appeared in 1924.

August Horch left the Audi company in 1920 for a high position at the ministry of transport, but he was still involved with Audi as a member of the board of trustees. In September 1921, Audi became the first German car manufacturer to present a production car, the Audi Type K, with left-handed drive.^[6] Left-hand drive spread and established dominance during the 1920s because it provided a better view of oncoming traffic, making overtaking safer.[