History

Lancia was founded on 29 November 1906 in Turin by Vincenzo Lancia and his friend Claudio Fogolin, both being Fiat racing drivers, as Lancia & C. The first Lancia automobile the "tipo 51" or 12 HP (later called Alfa) was made in 1907 and produced from 1908. This car had a small four cylinder engine with a power of 58 bhp. In 1937 Vincenzo died of a heart attack, and his wife Adele Miglietti Lancia and his son Gianni Lancia took over the firm. They persuaded Vittorio Jano to join Lancia as an engineer. Jano had already made a name for himself by constructing the Alfa Romeo 1750 Sport Alfa Romeo 6C, 2300, 2900, P2 Alfa Romeo P2 and P3 Alfa Romeo P3, some of the most successful racers of its time.

Lancia is famous for many automotive innovations. These include the 1913 Theta, which was the first production car in Europe to feature a complete electrical system as standard equipment. The first car with a monocoque-type body – the Lambda, produced from 1922 to 1931 also featured 'Sliding Pillar' independent front suspension that incorporated the spring and hydraulic damper into a single unit (and featured on most production Lancias until the Appia was replaced in 1963). 1948 saw the first 5 speed gearbox to be fitted to a production car (Series 3 Ardea). Lancia premiered the first full-production V6 engine, in the 1950 Aurelia, after earlier industry-leading experiments with V8 and V12 engine configurations. It was also the first company to produce a V4 engine. Also, Lancia pioneered the use of independent suspension in production cars, in an era where live axles were common practice for both the front and rear axles of a car. They also developed rear transaxles which were fitted to the Aurelia and Flaminia ranges. The innovativeness, constant quest for excellence, the fixation of quality, the complication of the construction processes and the antiqued machinery meant that all cars essentially had to be hand-made. With little commonality between the various models, the cost of production continued to increase extensively, whilst demand did not.